Breast Surgery Model

give surgeons a test drive

“Our Pulse MDM breast model has been extremely effective in helping demonstrate the features and benefits of our product line to prospective customers. Pulse MDM was also great to work with. They were collaborative and receptive to all of our requests and feedback. I would highly recommend Pulse MDM to other companies looking for custom anatomical models.”  

Mr. Chief Marketing Officer

 

The Challenge:

A medical device manufacturer wanted to give physicians a hands-on experience with their single-use lighted retractor. The retractor can be used on many anatomy targets, but we knew that choosing a beautiful body part would help them to draw attention at industry events.

 

Model Design:

Pulse MDM chose a breast because it is eye-catching and attractive. We included a deep incision in the inframammary fold (IMF) for the client to demonstrate how their light illuminates deep surgical sites. The model was planned to be made in realistically soft material so the tissue could be retracted with the OBP device.

 

Model Solution:

The model created has a visually life-like surgical cavity that accommodates their device. At exhibits or labs or in a surgeon’s office they can engage surgeons in a hands-on experience that drives home the message and makes their device unforgettable.

 

Procedure Overview:

OBP’s ONETRAC is the first single-use cordless surgical retractor with integrated LED light source and smoke evacuation channel. Their ready-to-use device eliminates the time and expense of reprocessing and reduces the risk of cross-contamination in the surgical setting by making reusable devices and fiber-optic light cables obsolete.

OBP Medical Onetrac Lighted Retractor

 

Although this custom model is not available for sale to the public, we are delighted to make you a version that is specific to your unique medical device and procedure. Please use this link to start the process of receiving a model concept; a visual representation of how clinicians and patients will experience your product and procedure. Pulse MDM does not charge for model concepts or the conversations around them so there is no risk to see how we can help you to tell your story in the most engaging and memorable way possible.