It sounds like a cheap shot to say, “They call Pulse Medical Demonstration Models,” but in fact they do. With sales and training meetings being cancelled around the world we’re getting calls to develop medical demonstration models so that business can continue to make forward progress, even if it’s not business as usual.
Hands-on medical demonstration models are made for these times because model-based sales and training relies largely on the movement of the models rather than the movement of people. Further they can help keep gatherings out of the places that most of us want to avoid right now such as labs, medical facilities or large conferences.
Extraordinary times or no, medical demonstration models continue to deliver extraordinary benefits in terms of retention and recall of important training and sales information. As an executive at one of the largest medical technology companies in the world explained in a call this morning, “Our on-site surgeon training budgets have redirected to develop custom training models because the movement of key personnel and customers is severely restricted. But medical models can go anywhere.”