Who’s More Fatigued?

Despite the overwhelming evidence that it’s the soldier, it’s actually the doctor. That’s because her screen time on laptops, devices, and other digital media more than doubled between 2008 and 2017, the latest period for which figures are reasonably available, from under three hours to about six. Worse, according to a World Economic Forum survey, […]

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No matter what the challenge is, the design process can make a difference

  The design process is what allowed the far-flung team of technologists, healthcare professionals, MIT professors and students to design a ventilator and commence manufacturing within 30 days. The design challenges were immense: The new ventilators needed to be manufactured quickly, use a fraction of the 1,000-plus parts that typically go into such machines and […]

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Essential v. Non-Essential Surgeries

  Our friends at global investment bank Canaccord Genuity report the following statistics on surgeries and visits based from late March surveys:   – Orthopedic/spine surgeons:  a 58% average decline in practice volumes in March and an anticipated 77% average decline in April. – Plastic/aesthetic surgeons:  a 68% decline in practice volumes in March and […]

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Models Join The Fight Against COVID-19

  It sounds like a cheap shot to say, “They call Pulse Medical Demonstration Models,” but in fact they do.  With sales and training meetings being cancelled around the world we’re getting calls to develop medical demonstration models so that business can continue to make forward progress, even if it’s not business as usual.   […]

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The Inanimate Object vs The Inanimate Salesforce

  The object on the left you can put on shelf.  The object on the right you can put in front of a patient or a physician. The one on left the will provoke reflection.   The one on the right will enable physicians to understand the impacts and advantages of surgical procedures and or […]

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Medical Demonstration Models Raise The Bar On Clinical Training

Helping medical professionals develop their clinical skills is hard.  Medical device training models make it easier, less expensive, and more effective.     A client at a global med-tech company, someone in the trenches of device marketing and education, recently wrote a recommendation on LinkedIn for Pulse Medical Demonstration Models and highlighted the key features […]

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