Client
OBP Medical®
Device Demonstrated
Single Use Lighted Surgical Retractor
Creative Challenge
Most models - stock or custom - are not interactive or operable. The goal was to demonstrate how a new retractor illuminated deep within the body while giving physicians a memorable hands-on experience.
Business Solution
Cleverly designed anatomy targets allow surgeons to do the procedure. A custom medical demonstration model was created with a look-a-like surgical incision, with the smallest footprint to make it portable, while still large enough for surgeons to “test-drive” the device. In turn, this streamlined the demonstration process and provided a real-life scenario in a matter of moments. The retractor can be used on a number of anatomical targets. While working with OBP ONETRAC, we selected the anatomy that would be beautiful, durable, and show the benefits of the device in the best light.
Client
Hologic®
Device Demonstrated
MyoSure® Tissue Removal Devices
Creative Challenge
Inconsistent communication and demonstration of key differentiators by sales and clinical teams
Business Solution
Pulse MDM created a choreographed and repeatable sales interaction between the sales team and their audiences.
Client
Boston Scientific
Device Demonstrated
Urology Device Portfolio
Creative Challenge
To help sales representatives and surgeons make training sessions as productive as possible by sparking meaningful conversations for the highest return on investment.
Business Solution
Using a custom model that mimics both typical and rare clinical scenarios provides a platform for surgeons and sales people to dive deep into surgical scenarios. Pulse MDM created 100 models that are beautifully branded with textures and colors and are packaged in a sturdy shipping case with custom foam inserts for protection during transit.
More than a
Demonstration Model
A Business
Model

Custom Medical Demonstration Models

Pulse MDM creates realistic and engaging custom medical models for device demonstration, procedural and anatomical training, exhibits and education, and pharmaceutical and drug delivery. Each medical model is portable, fully-branded, and customized for for leading companies like these:

Olympus®
OBP Medical®
ConMed
Hologic®

Medical Device Demonstrations That Mean Business

Is your demonstration model even nearly as cool as your medical device? If not, give your sales team a medical device demonstration model that not only gets attention, but works exactly like you want it to.

Our Process

Collaboration
Collaboration
Concept Sketch
Concept Sketch
3-D Model
3-D Model
Fine-tuning
Fine-tuning
Final Production
Final Production

Latest Blog Posts

Golden Prostate Award

Rick K. of ProceptBioRobotics is awarded the PulseMDM Golden Prostate as honorary model maker for his unwavering commitment to training model development by creating an exceptional hands-on experience for surgeons.

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8 Questions for Medical Device Leaders – 2020 and beyond

1. How frequently are you giving surgeons hands-on practice with your medical device?  Dr. Cardiologist says; “I really need to sample or trial a product first, ideally in a realistic environment before I commit. I want to use it, feel it, and get comfortable with it. It’s important for me to try a product and […]

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